Try GOLD - Free

Campaign India Magazine - August 10,2012

Go Unlimited with Magzter GOLD

Read Campaign India along with 10,000+ other magazines & newspapers with just one subscription

View Catalog

1 Month

$14.99

1 Year $149.99

$149.99

$12/month

(OR)

Subscribe only to Campaign India

Gift Campaign India

Cancel Anytime.

(No Commitments) ⓘ

If you are not happy with the subscription, you can email us at help@magzter.com within 7 days of subscription start date for a full refund. No questions asked - Promise! (Note: Not applicable for single issue purchases)

Digital Subscription

Instant Access ⓘ

Subscribe now to instantly start reading on the Magzter website, iOS, Android, and Amazon apps.

Verified Secure

payment ⓘ

Magzter is a verified Stripe merchant.

In this issue

Barney Loehnis, head of digital, Ogilvy APAC, lends perspective on the end of Hotmail and Microsoft’s new Outlook; why it could and what it will take to succeed. McCann’s Prasoon Joshi opens up – on his best work as a copywriter, creative dreamers and why it’s time to bring the fun back into advertising. We profile OMD’s Jasmin Sohrabji on the agency’s India journey, and her eventful career. Ravi Chopra speaks on Vespa’s India plans, even as we delve into the different ways in which brands have are using celebrities. And the debate: Can / should advertising on social media be regulated? And mo

Campaign India Magazine Description:

Publisher: Haymarket-Media-India-Private-Limited

Category: Business

Language: English

Frequency: Fortnightly

In September 2007, Haymarket Media India Ltd, one of the world's leading media companies, launched Campaign India as a fortnightly title to focus on the exploding advertising, media and marketing verticals in India.

Campaign India brings readers news on the latest developments, thought-provoking and timely analysis and informed debates on issues that confront practitioners in the country every 14 days.

The title reaches key decision makers and influencers in media planning and buying agencies, creative agencies, PR agencies including senior management, marketing directors and brand managers in companies. Since its launch, Campaign India has grown to be the authoritative voice of the media, marketing and advertising community in the country