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Campaign India Magazine - October 4 2013

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In this issue

In this issue, we publish AAAI Lifetime Achievement Award 2013 winner Anil Kapoor’s heart-warming acceptance speech. Elsewhere, we report in-depth Narendra Modi\'s vision for \'Brand India\' from the IAA Global Marketing Summit. We profile Bates\' Sanjay Thapar, who reveals results after a year at the helm. In the Close-Up section, Lowe Lintas’ Ashwin Varkey speaks on why he loves advertising, working in Mumbai, and more. AXN\'s Sunil Punjabi and Havas\' Anita Nayyar spell out if advertising should pay for increasingly expensive television content. We also ponder over why text messages, that delivered votes and revenue for TV shows, aren’t growing.

Campaign India Magazine Description:

Publisher: Haymarket-Media-India-Private-Limited

Category: Business

Language: English

Frequency: Fortnightly

In September 2007, Haymarket Media India Ltd, one of the world's leading media companies, launched Campaign India as a fortnightly title to focus on the exploding advertising, media and marketing verticals in India.

Campaign India brings readers news on the latest developments, thought-provoking and timely analysis and informed debates on issues that confront practitioners in the country every 14 days.

The title reaches key decision makers and influencers in media planning and buying agencies, creative agencies, PR agencies including senior management, marketing directors and brand managers in companies. Since its launch, Campaign India has grown to be the authoritative voice of the media, marketing and advertising community in the country