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Campaign India Magazine - February 8,2013

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In this issue

The latest issue takes a closer look at what is happening at Parle Products in conversation with its marketing head Pravin Kulkarni. Every adlander has had a weird pitch or presentation story to share, and we have reproduced some of the precious gems here. Portrayal of women in media has been a contentious issue – we ponder over whether ads can lead the change. Narayan Kumar from Metal Communications takes us through his advertising career and advises youngsters to choose mentors wisely. Dentsu India’s Rohit Ohri on his Vision 2017, acquisitions and more from the agency. Elsewhere, Trust Resea

Campaign India Magazine Description:

Publisher: Haymarket-Media-India-Private-Limited

Category: Business

Language: English

Frequency: Fortnightly

In September 2007, Haymarket Media India Ltd, one of the world's leading media companies, launched Campaign India as a fortnightly title to focus on the exploding advertising, media and marketing verticals in India.

Campaign India brings readers news on the latest developments, thought-provoking and timely analysis and informed debates on issues that confront practitioners in the country every 14 days.

The title reaches key decision makers and influencers in media planning and buying agencies, creative agencies, PR agencies including senior management, marketing directors and brand managers in companies. Since its launch, Campaign India has grown to be the authoritative voice of the media, marketing and advertising community in the country