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Business

Campaign Middle East

Campaign Middle East

Smart Cities and Out-Of-Home

Posterscope’s Federica Fattorusso examines how our urban environments can connect to the messages we see on the streets.

5 min  |

February 19, 2017
Campaign Middle East

Campaign Middle East

BBDO's Dani Richa Named Dubai Lynx Advertising Person Of The Year

Dubai Lynx International Festival of Creativity has announced Dani Richa, chairman and CEO of BBDO Middle East, Africa and Pakistan, as this year’s Advertising Person of the Year.

1 min  |

January 28, 2018
Campaign Middle East

Campaign Middle East

The Sceptic And The Enthusiast

Leo Burnett’s Ahmad Abu Zannad and Sally Ballout say a process of ‘destruction and exploration’ can help leverage a brand’s purpose

6 min  |

January 28, 2018
Campaign Middle East

Campaign Middle East

New News Feed

Facebook’s changes are the first major shift in social media this year, writes Augustus’s Richard Fitzgerald

3 min  |

January 28, 2018
Campaign Middle East

Campaign Middle East

Dubai's First Resident Show, La Perle, Appoints Havas For All Its Comms

Following an intense agency pitch period, La Perle by Dragone has chosen the Havas creative shop in Dubai to handle all of its communications for launch and beyond. This will include advertising, social, digital and PR. 

1 min  |

August 13, 2017
Campaign Middle East

Campaign Middle East

Motivate Launches Scene For Dubai's Capital Club

The Capital Club, Dubai’s private business club, together with Campaign publisher Motivate, has announced the launch of the Club’s new magazine, Scene. 

1 min  |

August 13, 2017
Campaign Middle East

Campaign Middle East

Sharing The Love

It is more than money that attracts creative talent to the region, says Francisco Costa, practical lead at recruitment consultancy salt

2 min  |

August 13, 2017
Campaign Middle East

Campaign Middle East

Held To Account

FP7 boss Sasan Saeidi lays down his ground rules for good account management

7 min  |

August 13, 2017
Campaign Middle East

Campaign Middle East

Hearts & Science Chief Wields Baton Of Change

Scott Hagedorn, founder of the Omnicom shop, believes media agencies need to act as the conductor to orchestrate the complex relationship between creative, data, CRM and technology. By Gideon Spanier

8 min  |

August 13, 2017