The best way to tackle fake news is to hit the people circulating it in their wallets, writes Starcom’s Joubran Abdulkhalek
Fake news first started picking up steam in late 2016, during the US elections. Since then, I have constantly been reading about this phenomenon. Recently I came across an article published by WARC, which stated that media groups are ‘rallying’ to combat fake news with ‘The Trust Project’, which is hosted by Santa Clara University’s Markkula Centre for Applied Ethics. Seriously, it’s taken a whole year?
Well, this is a good ‘step zero’ in combating fake news, which is a cancer in today’s society on a social and economic level. Taking steps to introduce transparency standards is the most basic of forms of combat and long overdue, but a step in the right direction.
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WPP Merges Its Burson-Marsteller And Cohn & Wolfe PR Agencies
Communications company holding group WPP is to merge two of its PR agencies, Burson-Marsteller and Cohn & Wolfe. The new firm will be called Burson Cohn & Wolfe.
Fame Through Consistency
The Dubai Lynx Advertising Person of the Year is no stranger to awards, but BBDO boss Dani Richa tells Austyn Allison why everything stems from the best talent creating work that works for the right clients.
Big Data Is Blind Faith
In 1952, the Boston Symphony Orchestra was worried about falling standards due to nepotism. They thought conductors were choosing their own students over the best musicians.
Seven Media And Brazen Lead PRCA Winners List
The PRCA MENA Awards 2018 celebrated the best individuals, teams, and campaigns from the PR and communications industry from across the region.
How The UK Is Leading In Advertising Technologies Of The Future
British creatives are re-engaging audiences through technology innovation in advertising
Clear Signal
Advertising and brand-building can save us from economic collapse, writes Leo Burnett’s Ahmad Abu Zannad
Follow The Money
The best way to tackle fake news is to hit the people circulating it in their wallets, writes Starcom’s Joubran Abdulkhalek
Chadi Farhat Becomes OMG's New Chief Investment Officer
The regional executive director of investments at the media services division of Omnicom Media Group MENA, Chadi Farhat, has been promoted to the position of chief investment officer.
Banham Completes Saeidi's JWT EXCO
The agency’s new ECD has followed its CEO from FP7 and promises to use passion to raise standards.
A Taste Of Caviar
Local Insights To World Class Creative
LIFE IS A RIDE. LIVE IT!
Hello again, everybody. Welcome to another edition of Nefarious James. No politics this month, no government talk, just plain old reflection. Had a really good time at the Thunder by the Bay event and its inclusion of Choppertown Live. Choppertown Live brought back a lot of personal memories for me. Seeing the old bikes and cars really sent me back to when I was growing up.
THE ICONIC AMAZING ARTIST
THUNDER BY THE BAY’S CHOPPEREOWN LIVE - CREATIVITY CENTRAL
SPYKE AND MIKE
SPYKE & MIKE GO TO THE PET STORE
CHOPPERTOWN LIVE AT THUNDER BY THE BAY
WHAT DO YOU GET WHEN YOU COMBINE A GOOD HEALTHY MIX, OF OUTRAGEOUS CHOPPERS, VANS, HOTRODS, SKATEBOARDS, GREAT BUILDERS, BEAUTIFUL WOMEN AND PERFECT FLORIDA WEATHER?
Triple Layer Coconut Cake
This epic layer cake with a thick, buttery coconut icing will be the centerpiece of your Easter table this year.
GETTING TO KNOW CHEF FRANCISCO ALEJANDRI VAZQUEZ
He left behind the kitchens of some of the best hotels in Mexico and journeyed to Canada. Founder of acclaimed Toronto restaurant Agave y Aguacate (now closed, as he recently moved back to Mexico), he sat down with us to talk about his journey.
Gear Up Your Green Thumb
Whether you have acres of abundant backyard or a small apartment windowsill sitting in sunshine, these beautiful gardening tools and accessories will help you get growing.
bits & bites - 3 WAYS WITH CHICKPEAS
This superstar ingredient is a favorite among vegans, vegetarians and meat-eaters alike for its affordability, versatility and delicious, nutty flavor. The mighty chickpea takes center stage in these simple and nutritious Mediterranean recipes, each accompanied by a healthful dip or drizzle.
TAKE A TRIP TO FROM YOUR KITCHEN
Add some Latin flair to your cooking with these Mexican dishes in honor of Cinco de Mayo. We’ve got some favorites on the menu, plus new dishes that are so worthy of going outside the comfort zone, they’ll have you cheering, ¡Qué sabroso! (translation: how tasty!). Our acclaimed Mexican chef also shares his key ingredients and cooking hacks for the full authentic experience.
The Dutch Art of Doing Nothing & the Norwegian Love for Nature
First, there was hygge, the Danish concept of mindful, comfortable conviviality – think warm fires, fuzzy slippers and overall contentment. Now, two similar concepts, from the Dutch and the Norwegians, respectively, are gaining traction: niksen and friluftsliv.