Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
Hurry, Limited Period Offer!
0
Hours
0
minutes
0
seconds
The Singapore Marketer Magazine - October - December 2018
The Singapore Marketer Description:
Publisher: Marketing-Institute-of-Singapore
Category: Business
Language: English
Frequency: Quarterly
The Singapore Marketer magazine is the quarterly publication of Marketing Institute of Singapore that congregates the latest trends and issues that concern marketers today. With its strong editorial content, the magazine is today Marketers' most trusted companion.
It's now FREE on Magzter for a limited period only! Get yours now!
In this issue
Artificial Intelligence is all around us and we use it consciously or subconsciously, a few hundred times a day. Needless to say, AI is fast changing the marketing industry and shaping how businesses reach out to consumers.
Marketers today will need to manage the changes brought about by AI applications. How can marketers integrate AI in decision making? And how does one navigate the jungle of hundreds of vendors and sites pushing AI-powered solutions to business challenges?
In this issue, we explore the current state of AI in the industry. For this issue of Industry Chat, we interview practitioners on how AI and data has impacted their marketing strategy and operations. We speak to PR director from e-tailing giant Zalora to get his perspective on how the company leverages AI in decision making. We also get some tips from comScore’s Joe Nguyen on how to look at big data. Enjoy reading!
Recent issues
July - September 2018
April - June 2018
January - March 2018
October - December 2017
July - September 2017
April - June 2017
January - March 2017
October - December 2016
July - September 2016
April - June 2016
January - March 2016
October - December 2015
July - September 2015
Apr-Jun 2015
January - March 2015
October - December 2014
July - September 2014
Apr - Jun 2014
January - March 2014
Related Titles
Singapore Business Review
Property Report
Singapore Semiconductor Voice
Asia Property Awards
Asian Banking & Finance
Asian Business Review
Real Estate Asia
Insurance Asia
Retail Asia
Healthcare Asia Magazine
Asian Power
NUS Career Fair
Best Employers
Best of Singapore
Business Today Malaysia
The Expat Property Guide
HR Asia Magazine
Best of Malaysia
Asian Trucker Trailer Special
THE BRAND LAUREATE BUSINESS WORLD REVIEW
FREZH
Business Standard
Business Today India
Mint Mumbai
Outlook Business
Financial Express Delhi
Siliconindia - India Edition
DataQuest
Business Traveller India
BW Businessworld
