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In this issue

The phrase mass market takes on a new meaning, with millions of India's poor promising to become 'hot' with Health insurers, says K Nitya Kalyani, drawing upon the findings of two global experts, in the September 2012 issue. While Jim Ruta guides you over the 10 steps to marketing greatness, G Balasubramanian tells you why tax planning is too important NOT to be left to the Financial Planners. And pull the rabbit out of the hat for your clients, as R Gopinath shows how to, and learn the secret of converting insight into foresight from Gopi Santhanam…A new series, Impact, enlightens agents

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