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PROMOTING ENTREPRENEURS BY GIVING THE CURRENT AFFAIRS RELATED TO ADVERTISEMENTS, MEDIA PROMOTION AND MARKETING IN EFFECTIVE AND MORE POTENTIAL WAY, THE MAGAZINE WILL HAVE CONTENTS PROVIDING MOST ECONOMICAL WAY OF ADVERTISEMENTS AND MEDIA PROMOTIONS TO REACH THE END CUSTOMERS, THE MAGAZINE ALSO FOCUS ON SUCCESSFUL ENTREPRENEURS AND PRODUCTS THEIR SUCCESSFUL STORIES, THE MAGAZINE WILL BE PUBLISHING INTERNATIONAL BRANDING TECHNOLOGIES OF FAST MOVING CONSUMER GOODS AND FAST MOVING CONSUMER DURABLES, HOW THEY ARE PROMOTING A PRODUCT IN THE MOST COST CONTROL WAY AND POSITIONING THEIR PRODUCTS GLOBALLY THE MAGAZINE WILL ENHANCE MARKET SURVEY AND RESEARCH BY PROFESSIONAL WAY ( BYINCORPORATING LEADING BUSINESS INSTITUTIONS)
The signage industry was relieving from the sufferings associated with cash demonetisation and GST. In Kerala the floods played havoc during the prominent festival season- Onam. However the good news from Kerala is that K3A (Kerala Advertising Agencies Association) has initiated a system for introducing CRR (Client Rating Report) in the advertising industry. It can hopefully bring a change in the industry. This issue of Arnon Media addresses the worries of advertising and signage industry on flex ban including possible alternative suggestions.