Arnon Media Marketing Branding and Advertisements Review Magazine - April - May 2022

In this issue

olks, this issue of Arnon Media magazine is more of a Dubai special. Yes, we have covered Dubai Expo and the OOH scenario in Dubai. The increasing popularity of Digital OOH in Dubai is the third story on Dubai. Dubai Expo is once-in-a- lifetime experience. The architectural marvel it presents along with technology is a marvellous experience. The expo will end in this month. So, we recommend everyone who has the opportunity to visit it to not miss it. Dubai’s OOH scenario is pretty fascinating. Since it is very organised and licensed, it is easier to advertise. Unlike India where there are unauthorised billboards and hoardings, Dubai is well organised and is a relief. Advertisements are put only in the places meant for it. Dubai is fast embracing Digital OOH and we have an article about it too. Arnon Media Interior is the sister concern of Arnon Media Pvt Ltd. The interior division work including the construction of false ceiling, putty work, painting, partition work, aluminium barricade work, construction of tables and rows, signage, LED signage, sticker printing, vinyl printing etc are all done with perfection by Arnon Interior. The prestigious Lulu Bengaluru project was a feather in the cap of Arnon Interior which lasted almost 3 years. (Lulu Bengaluru was inaugurated in December 2020.) Arnon Interior is now working on the prestigious Lulu Lucknow project. There are several projects in pipeline for Arnon Interior at various locations in Kerala and Karnataka apart from this.