Business
Entrepreneur
“HELP ME, OR DESTROY ME”
What’s the biggest risk you’ve ever taken? For Angela Gennari, whose company provides security and event staff at the University of Georgia, it was putting her fate into the hands of a competitor.
3 min |
Startups Summer 2020
Entrepreneur
WORK SHOULD NOT BE CRAZY
What if working long hours, living on Slack, and growing as fast as possible isn’t the best way to run a business? The founders of Basecamp are pretty sure they have the answer.
9 min |
Startups Summer 2020
Entrepreneur
WHO BREAKS THE TIE?
How do cofounders settle disagreements when they have an equal say in the business? Six entrepreneurs share their methods.
2 min |
Startups Summer 2020
Entrepreneur
THE POWER OF PERSONAL GROWTH
SpeedPro president and CEO Larry Oberly learned to lead by making mistakes.
3 min |
Startups Summer 2020
Entrepreneur
SHOULD I SPEND BIG ON SOCIAL MEDIA?
Paid ads on social platforms can get your business in front of a lot of eyeballs. But don’t overlook the many other (and cheaper) ways to grow your customer base online.
3 min |
Startups Summer 2020
Entrepreneur
Crisis Management - SHARING THE PROFITS
The sports drink company O2 is thriving during the pandemic, thanks to a counterintuitive decision: It started giving money away.
4 min |
Startups Summer 2020
Entrepreneur
NAILING THE VIRTUAL INVESTOR PITCH
When seeking money these days, some things are different—and some are exactly the same.
3 min |
Startups Summer 2020
Entrepreneur
DON'T SAY IT'S IMPOSSIBLE
If you think something is impossible, it will become impossible. It’s time to think differently.
3 min |
Startups Summer 2020
Entrepreneur
BUILDING A FAMILY'S FUTURE
After his corporate career, a father wanted to set up his family for generations to come. Now he and his daughter run a Real Property Management franchise—together.
3 min |
Startups Summer 2020
Entrepreneur
How We'll Thrive
Nothing will ever be the same, we’re told. The world is forever different. That may be true in some ways. We may want and create new things; we may engage with new technologies; we may be focused on new problems to solve. But let’s not forget: We can flourish in this new world, just as we did in the old. There’s still a bounty of possibilities, and an open sky for our ambitions. We do not need to settle for less. We can thrive. We will thrive. Here’s how.
10+ min |
July - August 2020
Entrepreneur
Pivot Now, Thrive Later
Few things will look the same on the other side of this crisis, so don’t hang on to yesterday’s ideas. Here’s how five businesses ditched their original concepts and discovered even greater opportunities.
6 min |
July - August 2020
Entrepreneur
How We'll Connect
Entrepreneurship is not a solo experience. It’s a collective effort—building a team, finding partners, fostering relationships with consumers that could last days or decades. So while the pandemic has changed the way we connect, it hasn’t changed the simple fact that we must connect. With new tools, philosophies, and work-from-home strategies, we’re setting ourselves up for an interconnected future—whether by screen, in person, or a bit of both.
10+ min |
July - August 2020
Entrepreneur
“Incredible Innovation Comes Out of Dark Times”
Sara Blakely has steered Spanx through 20 years of ups and downs, including personal devastation and global catastrophe. It has taught her a lot about the value of adversity.
7 min |
July - August 2020
Entrepreneur
The World's Best
Our list of 200 franchises that are expanding (and thriving!) around the globe.
1 min |
July - August 2020
Entrepreneur
Solve Tomorrow's Problems Today
We can still build sustainable businesses. But it’ll require thinking far ahead—and acting now.
3 min |
July - August 2020
Entrepreneur
HOW WE'LL FRANCHISE
As the pandemic has unfolded, questions have swirled around franchising. Can food service, its biggest category, survive in a time of social distancing? Will people continue to buy franchises in uncertain times? And can brands make large, expensive changes across hundreds or thousands of units? So far, the answer seems to be: Yes! The pandemic has shown just how resilient and adaptable franchising can be. Here’s what comes next.
10+ min |
July - August 2020
Entrepreneur
HOW WE'LL BUILD
In the pandemic’s early days, celebrated investor Marc Andreessen wrote an essay about the power of entrepreneurship. “Every step of the way, to everyone around us, we should be asking the question, What are you building?” he wrote. “What are you building directly, or helping other people to build, or teaching other people to build, or taking care of people who are building?” On the following pages, entrepreneurs offer their answers.
10+ min |
July - August 2020
Entrepreneur
The Wizard of Whopper
Fernando Machado is the marketing genius who turned Burger King (and Popeyes!) into a buzzy, relevant, always-on-point brand. Here’s how he pulls it off.
10+ min |
April - May 2020
Entrepreneur
Business/Unsual – Schmidt's Naturals – “Naivete Can Be Really Helpful”
Jaime Schmidt built and sold Schmidt’s Naturals for millions. Her advice: Don’t focus too much on the challenges ahead. Just get going.
6 min |
April - May 2020
Entrepreneur
Calling Out Your Copycat
Founders are turning to social media to make noise when other brands encroach on their intellectual property. It’s a splashy way to defend your company, but can it actually help protect it?
5 min |
April - May 2020
Entrepreneur
A Laptop That Acts Like a Smartphone
5G laptops are debuting, and they’re promising something entrepreneurs need: nonstop connectivity.
3 min |
April - May 2020
Entrepreneur
Building a Family's Future
After his corporate career, a father wanted to set up his family for generations to come. Now he and his daughter run a Real Property Management franchise—together.
4 min |
April - May 2020
Entrepreneur
“As We Get Bigger, We Need to Think Smaller"
When Ben Weprin founded Graduate Hotels, he thought he’d created an eccentric brand that would never really scale. Six years later, it’s raised nearly a billion dollars and is building bespoke lodging next to colleges nationwide. Now he’s wondering: How much can you grow a company that’s based on local charm?
10+ min |
April - May 2020
Entrepreneur
ONE PLUS ONE EQUALS BILLIONS
Dwayne “the Rock” Johnson’s career was stalling. Then Dany Garcia stepped in to help change everything.
10+ min |
April - May 2020
Entrepreneur
THE CRAZIEST BET IN RETAIL
A little startup called Le Tote recently bought Lord & Taylor, one of the country’s oldest brands. What happens next may say a lot about the future of shopping.
10+ min |
April - May 2020
Entrepreneur
Keep the Team Together
If you really want to make your employees happy, stop thinking like a boss… and start thinking like an employee.
3 min |
April - May 2020
Entrepreneur
Get That First Meeting
One big meeting can transform a startup—but how do you get in front of the right person? Six entrepreneurs share how they scored some coveted face time.
3 min |
April - May 2020
Entrepreneur
What's in a Name? WHEN THE BRAND IS YOU
After transforming the beauty industry and then leaving her namesake company, Bobbi Brown is leveraging her experience to create more new brands.
5 min |
Startups Spring 2020
Entrepreneur
THE WAY TO SELL YOURSELF
Our opening sentence is our most important. And too many of us are getting it wrong.
3 min |
Startups Spring 2020
Entrepreneur
Tap Your Network IT'S WHO YOU KNOW
When I lost my job, I felt like I lost everything. But I hadn’t. Here’s how I built a network that helped me rebound even stronger—and build a multimillion-dollar podcast business.
3 min |