Mums and Tots Magazine - Issue 41 - Winter 2021

In this issue

We are thrilled that Mums & Tots magazine is an official partner of Irish start-up, Kinderfli, Our cover girl, Farrah Rose Ruane is a fantastic brand ambassador, pictured with her ‘buddies’. One of Kinderfli's first literacy and support initiatives is its #IBelongToo Diversity and Inclusion in Childhood Awareness Campaign, which ran in autumn 2021. "Although amazingly diverse, children worldwide are united in their need to belong and feel secure and loved, and most have an item that brings them comfort. Whether a worn-out plush toy or thread bear blankie, these comforters, though unified in purpose, all have different stories as diverse and unique as the children they belong to," explains Alda Smith.
This year, we held our 9th annual Mums & Tots awards, with NUK. We had over 90,000 votes from our amazing readers! It was wonderful to have an actual event this year at the Castleknock Hotel, with our people winners and category sponsors. It is an honour and a privilege to share your stories. To all our people and product finalist and winners, well done from us all.
As an owner of a family business, I always have a special place in my heart for other entrepreneur mums. We bring you the fourth part of our Mom Boss series, featuring Clare Tully of Jackanory and Bronagh Conlon of Listoke Distillery. We dare you not to be inspired!
Make sure to enter all our great giveaways. We have: An Ergo Dream carrier, Micro Scooter, Nuna Pipa Seat and base and much more.