CATEGORIES

Pop Goes The Status Quo

What A Decentralized Web Means For Ad Tech. Hint: The Prognosis Isnt Good.

6 mins read
ADWEEK
October 22, 2018

Local Talent

In Some Parts Of The World, Regional Ecommerce Players Have Found Ways To Edge Out Amazon And Walmart.

6 mins read
ADWEEK
October 22, 2018

Ouija

How A 19th Century Talking Board Became A Hit For Hasbro And A Fright For Everyone Else.

3 mins read
ADWEEK
October 22, 2018

Why The Famed Logo Of Versace Is Turning Heads!

Inspired by an ancient ruin, medusas head is among the strangest marks in fashion.

3 mins read
ADWEEK
October 1, 2018

Game Changer Of The Year Digital: Marc Lore

President and CEO Walmart E-commerce U.S. The prolific founder of startups like Jet.com brings his direct-to-consumer smarts to Walmart.

2 mins read
ADWEEK
October 15, 2018

She Built A Media Empire On One True Thing: Herself

Adweek media visionary Ellen Degeneres specializes in what the world needs now-authenticity.

10 mins read
ADWEEK
October 15, 2018

Supporting A Cause Is No Longer A Choice For Brands

But It must be an authentic effort.

3 mins read
ADWEEK
October 15, 2018

Roseanne—Without Roseanne

ABC Tries To Salvage Its Roseanne Barr Debacle With The Conners.

3 mins read
ADWEEK
October 15, 2018

Executive Of The Year Television: Kathleen Finch

CHIEF LIFESTYLE BRANDS OFFICER DISCOVERY INC. She oversees the top cable networks among womenand is leveraging the power of the entire Discovery-Scripps portfolio.

2 mins read
ADWEEK
October 15, 2018

Creator Of The Year Television: Kenya Barris

After shaking up television with hit shows Black-ish and spinoff Grown-ish, hes left broadcast for a lucrative deal to do it all over againthis time on Netflix.

2 mins read
ADWEEK
October 15, 2018

Executive Of The Year Publishing: Bob Cohn

The publisher is having one of its strongest years ever: revenue is up, the newsroom is growing and its platforms are expanding.

2 mins read
ADWEEK
October 15, 2018

Executive Of The Year Digital: Brian Lesser

Why AT&T is betting on this former agency chief to revolutionize its advertising, analytics and media buying.

1 min read
ADWEEK
October 15, 2018

Editor Of The Year Publishing: Dean Baquet

EXECUTIVE EDITORTHE NEW YORK TIMES Hes reorganizing the newsroom for the digital era, all while breaking some of the years biggest political and cultural stories.

2 mins read
ADWEEK
October 15, 2018

Christene Barberich - Global Editor In Chief

Refinery29 Wasnt The Co-founders First Bold Leap Of Faithand It Wont Be Her Last.

2 mins read
ADWEEK
October 15, 2018

Why The Future Belongs To CMO Collaborators

The CMO must be closely connected to internal teams and the consumers they serve

3 mins read
ADWEEK
October 8, 2018

Will TGIF Still Resonate?

One of TV's most successful brands returns but will it still resonate?

3 mins read
ADWEEK
October 1, 2018

The Push, Pull and Pricing Of Go-To-Market Investments

For finding new consumers and giving your brand acompetitive advantage.

4 mins read
ADWEEK
October 8, 2018

The Missing Connection Between Consumers And Brands

Messaging may be the key.

3 mins read
ADWEEK
October 1, 2018

Mobile Banking Is Catching On

As digital payments grow globally, U.S. companies arequickly adapting to the new world order.

3 mins read
ADWEEK
October 8, 2018

Why Retailers Are Getting Into The Restaurant Business!

Why specialty retailers are getting into the restaurant business.

3 mins read
ADWEEK
October 8, 2018

Data Clampdown Heats Up

Privacy Laws Are A Matter Of Not If Or When, But How Pervasive.

3 mins read
ADWEEK
October 8, 2018

Constance Wu

With a hit movie and TV show, the Crazy Rich Asians star has been thrust into the spotlight. And she knows just what to do with it.

5 mins read
ADWEEK
October 8, 2018

Bop-It!

How A Riff On A Tv Remote Control Led To A Groundbreaking Interactive Toy.

3 mins read
ADWEEK
October 8, 2018

Democrats' Hollywood-Style, Dramatic Ads Stand out In a High-Stakes Midterm Season

Democrats bet on documentary-style videos in a high-stakes midterm season.

8 mins read
ADWEEK
October 1, 2018

Smoke Signals

Marketers test different approaches as mainstream brands size up cannabis potential.

8 mins read
ADWEEK
October 1, 2018

Why This Designer Turned Down A Gig At Apple

Why this Sagmeister & Walsh partner turned down an apple gig early in her career.

2 mins read
ADWEEK
September 24, 2018

Can CBS Make Murphy Brown A Hit—Again?

It could face a tougher path than the other successful 90s revivals.

3 mins read
ADWEEK
September 24, 2018

Kevin Hart Seriously Next Level

Not only is the Comedian's Branding game on point; He's alsoredefining the celebrity endorsement.

8 mins read
ADWEEK
September 24, 2018

Let's Face It

Meta Marketing Is Back In Vogue. Here’s Why. 

3 mins read
ADWEEK
September 24, 2018

The Lifelong Road To Full Service

It’s A Never-ending Journey In An Ever-changing Environment.

3 mins read
ADWEEK
September 24, 2018