Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
Try GOLD - Free
DEVANS ventures into premium spirits
Mint Mumbai
|September 21, 2023
GianChand single malt maker DeVANS Modern Breweries Ltd aims to diversify into various spirit categories including premium gin, whisky, and stout beer
According to chairman and managing director Prem Dewan, DeVANS has initiated craft gin trials, with an emphasis on showcasing local ingredients. "The firm is in the process of developing premium blended whiskies and a premium craft gin with a batch size of 125 ltrs, that will be in the market early 2024. The brands will initially be introduced in Chandigarh, Haryana and Goa. Then it will be expanded to other areas," Dewan said.
The company is set to introduce two highly matured single malts, one fully peated and the other unpeated, under the GianChand brand. This move is aimed at capitalizing on the growing demand for premium Indian single malt. Gian Chand competes with other superpremium single-malt brands like Rampur, Indri, Godawan, Amrut, Kamet, and Paul John.
This story is from the September 21, 2023 edition of Mint Mumbai.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Mint Mumbai
Mint Mumbai
Automation hits tech jobs as GCCs too dial back on hiring
Quess ended last quarter with ₹3,832 crore in revenue, up 5% sequentially.
1 mins
November 21, 2025
Mint Mumbai
Donald Trump puts on ‘unbelievable show’ for Saudi crown prince
In feting the crown prince, Trump has again pivoted to foreign policy, one of his focus areas
4 mins
November 21, 2025
Mint Mumbai
India must build from within to protect itself in a fractured world
Can we function if the world unplugs us digitally? This is the litmus test of our sovereignty today
3 mins
November 21, 2025
Mint Mumbai
Mahindra targets 8-fold auto growth
Mahindra Group is aiming for an eight-fold growth in consolidated revenue of its auto sector by FY30 compared to that in FY20, betting big on SUVs and light commercial vehicles.
1 min
November 21, 2025
Mint Mumbai
Standardize expenditure heads by FY28: CAG tells states
CAG's move is aimed at overhauling India's public finance system.
1 min
November 21, 2025
Mint Mumbai
Decoding Narayana stock spurt
Narayana Hrudayalaya Ltd investors must be in the pink of health.
2 mins
November 21, 2025
Mint Mumbai
Valuation format plan may cut IBC disputes: IBBI
The Insolvency and Bankruptcy Board of India (IBBI) has proposed a new format for professionals valuing distressed assets to make reports uniform, credible, and reduce lawsuits.
1 mins
November 21, 2025
Mint Mumbai
Delhi may miss the biggest e-bus roll-out
The 2,800 electric buses allocated to Delhi under the PME-Drive scheme meant to electrify public transport hangs in the balance, as the city government has yet to meet a crucial condition under the incentive plan.
2 mins
November 21, 2025
Mint Mumbai
Institutional investor pushback eases
The percentage of company resolutions opposed by large institutional investors declined in the first half ended September, even as promoters continue to have their way on most decisions put to a vote.
2 mins
November 21, 2025
Mint Mumbai
KKR to raise $15 bn in new Asia PE fund
KKR has kicked off fundraising for its fifth Asia private equity fund, seeking to raise $15 billion in what would be one of the region's largest buyout fundraisings, three people with knowledge of the matter said.
1 min
November 21, 2025
Translate
Change font size