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Amazon India eyes festive sales boost
Mint Kolkata
|August 18, 2025
Amazon India is "excited" about the festive season, its optimism bolstered by strong Prime Day sales last month and rising demand from smaller cities, the e-commerce giant's India head Samir Kumar has said, adding the company has stepped up supply-side readiness to meet expected festive demand.
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Festive season shopping remains one of the biggest annual opportunities for brands, driven by cultural calendar, gifting traditions, lucrative discounts dished
This story is from the August 18, 2025 edition of Mint Kolkata.
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