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Why August is the new January
Manila Bulletin
|August 17 2025
Metrobank's GIFT campaign lets you start your financial resolutions early
Metrobank has long been a financial institution that champions learning, and this time, it's teaching Filipinos the art of starting early.
In a recent event, the bank invited media guests to the art of furoshiki—the Japanese tradition of gift-wrapping—where every fold, every knot, and every gesture is done with intention.
It's a philosophy that mirrors financial mindfulness: everything has a purpose, and nothing is left to chance.
"Our mission is to advocate for financial mindfulness and intentionality in the Philippines," says Digs Dimagiba, Metrobank's chief marketing officer.
"Personally, what I believe is that anybody who learns how to manage their money well actually rewires their brain and sets themselves up to make better decisions in other areas of life."
This story is from the August 17 2025 edition of Manila Bulletin.
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