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Value vital to reverse Cheltenham's fall-off

Irish Daily Star

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March 17, 2025

CHELTENHAM chief executive Guy Lavender admits the issue of value is “critical” to reigniting enthusiasm and increasing crowds at the Festival meeting.

- BY RUAIRÍ MURPHY

Value vital to reverse Cheltenham's fall-off

A total of 218,839 attended across the four days this year, down on last year’s just under 230,000, with Wednesday’s Champion Chase card drawing 41,949 racegoers, which represents a low mark in recent years.

Tickets for the 2026 Festival go on sale today, with prices unchanged.

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