Try GOLD - Free

Yusuf stitched dreams into frames that defined generations

Business Standard

|

September 27, 2025

From cotton cloth to silver, plastic, and LED screens, one family has illuminated the stories that define a century of Indian cinema

- VANITA KOHLI-KHANDEKAR

Yusuf stitched dreams into frames that defined generations

Yusuf Galabhaiwala said that over 80% of the screens they sell globally were replacements, not new builds

Devika Rani in a liplock with Himanshu Rai (Karma, 1933) or Dilip Kumar falling in love with Nargis (Andaz, 1949) happened on a cotton screen.

That was the material cinema screens were made of when British, Russian, and German studios formed the core of the Indian movie business. By the time the first Indian films, Pundalik (1912) and Raja Harishchandra (1913), appeared, the business was already well underway. In the 1920S, silver-coated screens arrived, producing brighter images, but the basic material remained fabric.

Cut to the 1950s. Cinemascope and curved screens arrived. The studio system broke up. But Indians' appetite for cinema continued to rise.

In its bid to source locally, Westrex, an American screen manufacturer, stumbled upon Yusuf A - an accountant, film buff, and friend of a certain Mr Sengupta from Westrex. When Sengupta asked Yusuf if he could make screens, he jumped at the chance, even though he didn't know the first thing about them. Soon, Yusuf, his wife, two brothers, and a couple of workers set about stitching a cloth screen. Westrex liked the result, and the first Galalite screen was put up at Metro Cinema (now part of PVR-Inox) in Mumbai;

MORE STORIES FROM Business Standard

Business Standard

Business Standard

Oil imports from US at 4.5-year high in October

Russian supply also stays strong

time to read

1 mins

November 04, 2025

Business Standard

Green energy to power new Assembly

The new building of the Chhattisgarh Assembly will be fully powered by green energy, with solar projects being installed in phases.

time to read

1 min

November 04, 2025

Business Standard

Business Standard

PM rolls out ₹1 trn RDI fund for 'high-risk, high-impact projects'

Prime Minister Narendra Modi on Monday unveiled a ₹1 trillion research, development and innovation (RDI) fund aimed at spurring private sector-led research and technological advancement across the country.

time to read

2 mins

November 04, 2025

Business Standard

SC confronts Trump, his tariffs in test of prez power

Again and again since US President Donald Trump returned to the White House, the Supreme Court's conservative majority has blessed his boundary-pushing policies, allowing them to take effect on an interim basis while litigation plays out in the lower courts. But on Wednesday, the justices will consider for the first time whether to say \"no\" to Trump in a lasting way.

time to read

3 mins

November 04, 2025

Business Standard

Business Standard

Women's World Cup glory opens 'brand' new innings

When the winning catch nestled into captain Harmanpreet Kaur’s palms around Sunday midnight, the ball wasn’t just a piece of stitched leather anymore. It became part of history — the moment India’s women cricketers claimed their maiden ODI World Cup and, in doing so, set the stage for a surge in their brand value.

time to read

2 mins

November 04, 2025

Business Standard

Microsoft to invest over $15 bn in UAE

Secures export licences for Nvidia chips

time to read

1 min

November 04, 2025

Business Standard

SC allows govt to offer relief on all Vi dues

The Supreme Court on Monday modified its earlier order of October 27, allowing the Centre to take a call on the entire adjusted gross revenue (AGR) dues of Vodafone Idea (Vi) instead of just the additional demand of ₹9,450 crore, of which ₹5,606 crore pertains to 2016-17.

time to read

2 mins

November 04, 2025

Business Standard

Blackwell AI chip not for 'other people': US Prez

Nvidia's advanced Blackwell chip for artificial intelligence would not be available to \"other people,\" US President Donald Trump said Sunday.

time to read

1 min

November 04, 2025

Business Standard

Business Standard

Domestic pension fund flows into equities at record high

Arecord amount of pension money maybe findingits way into the stock market, if buying figures in the National Stock Exchange (NSE) data are any indication.

time to read

2 mins

November 04, 2025

Business Standard

Business Standard

KKR maps credit, infra push in India — a market of 'critical strategic priority'

Global investment giant KKR & Co is preparing to scale up its India presence in private equity, infrastructure, and private credit after having invested more than $9 billion in the country over the past five years, positioning India as a \"critical strategic priority\" within its global strategy, according to Scott Nuttall, KKR's global co-chief executive officer.

time to read

2 mins

November 04, 2025

Listen

Translate

Share

-
+

Change font size