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Giant food hall planned for the Custard Factory
Birmingham Mail
|September 26, 2025
A GIANT food hall is set to open in Digbeth, complete with 15 kitchens, an outdoor courtyard, social gaming space, shop and a kids area complete with sand pit.
Birmingham's Custard Factory in Digbeth is already home to many independent shops, cafés and bars
Blend Family, a company with food halls in Sheffield, Salford Quays and London, has announced Alfred Works, set to take over a significant spot in the Custard Factory when it launches in 2026.
Named after Alfred Bird, who invented egg-free custard powder in Digbeth in 1837, Alfred Works will have an extra 10,000 sq ft of indoor-outdoor events space across the River Rea which it says is “designed to bring warmth, play and community into every corner of the experience”.
This story is from the September 26, 2025 edition of Birmingham Mail.
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