Privacy And Exclusivity
Robb Report Singapore
|October 2022
The Ferretti Group Private Preview is an ultra-exclusive gathering that features a sneak peek of the Group’s new releases.
AS A NEXUS of luxury yachting, the Monaco Yacht Club is no stranger to exclusivity. And yet, once a year, another gear is somehow found in this regard as the Ferretti Group reserves the entire locale to showcase its stable of brands in a harbour-filling display of extravagant shipbuilding. From the classic elegance of Riva, through sporty Pershing, high-tech Wally, classic Ferretti Yachts and the bespoke stylings of Custom Line, there is something here for everybody – at least, if they are in the market for a yacht. All this, beneath the summer sun of Cote d’Azure as the Mediterranean stretches out and keeps its promise.
It is a social gathering too as the Group’s customers sail in from all around the world. “You give the opportunity to your clients to meet each other and to feel they are part of a special family – what we call the most exclusive membership club in the world,” explains Ferretti Group CEO Alberto Galassi. After a day spent taking in the coastal air during sea trials and on sundecks, those clients, as well as retailers and other industry insiders, are treated to a gala dinner at the clubhouse. Galassi is fond of a line from the movie
This story is from the October 2022 edition of Robb Report Singapore.
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