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‘We Are Planning 300 Stores By 2020'
The Franchising World
|June 2017
India’s largest linen fabric maker Aditya Birla Group is planning to grow its number of EBOs to around 300 with an investment of Rs 80-100 crore. Thomas Varghese, Business Head, Textiles, Acrylic Fibre & Overseas Spinning, Aditya Birla Group, spoke to Sunil Pol on the company’s expansion.
What is your current retail presence and what are your expansion plans?
We have about 144 stores in India. We are planning to geographically spread across the country. We are aspiring to grow about 300 stores by 2020. Our plan is to open at least 40 stores next year. Each store needs an investment of Rs 60-70 lakh. We will be spending an amount of Rs 80-100 crore for 300 stores, which will be spread over 3000 sq. ft. We also sell through 5000 MBOs.
Will the future stores be company-owned or franchisee-run?
This story is from the June 2017 edition of The Franchising World.
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