Try GOLD - Free

“BALANCING FINANCIAL, HUMAN VIEW OF CRISIS”

Businessworld

|

August 30, 2021

AS the automobile industry drives back to normalcy from a period of lockdowns and low demand on the back of vaccination, resurging domestic interest and robust exports, the lessons from the pandemic have been revelatory, dynamic and in some cases, irreversible. Offering a manufacturing sector perspective, Suzuki Motorcycles’ Sneha Oberoi, spoke with BW Businessworld’s Janani Janarthanan about staying digitally ahead and taking people along with the speed of change. In her dual role as CFO and VP Admin at Suzuki Motorcycles India (SMIPL), she relates her learnings from the finance function and also the HR and IT, giving a unique fiscal, human and technology-first perspective. Excerpts:

“BALANCING FINANCIAL, HUMAN VIEW OF CRISIS”

As companies recover and grow, what is your top learning from the pandemic?

The pandemic has changed various things including the way of working, coordination, and collaboration with the stakeholders. Now, you have to determine exactly where and how the crisis has stretched and broken your existing models — and where the risks and opportunities lie as a result.

The factors coming into the risk register changed dramatically and it has become very important to make the recovery plans in advance and you have to be sure that they are in line with the business requirements.

What are the changes specific to the manufacturing sector?

For a manufacturing company, the pandemic has provided a different kind of challenge. On one side production can’t stop and on the other departments can’t come to office fully. While one can’t resist change, however, one can remain updated. Information flow should be intact between the risk management team and the key persons of the organisation who influence decision-making.

MORE STORIES FROM Businessworld

BW Businessworld

BW Businessworld

BUILDING BHARAT'S FASHION STORY

Indo Era was founded with a vision to make contemporary fashion accessible to women across Bharat. Over the past six years, the brand has grown rapidly by catering to customers in Tier-2, Tier-3 and Tier-4 cities, focusing on affordability, inclusivity, and cultural relevance.

time to read

1 min

October 18, 2025

BW Businessworld

BW Businessworld

"MOVE TOWARDS CONSCIOUS CREATION”

Designer Ritu Beri's latest creation is Escape Goa, a multi-brand boutique housed in a renovated 200-year-old Portuguese villa. At BW Businessworld, we caught up with the designer to speak about Escape Goa, fashion and more

time to read

2 mins

October 18, 2025

BW Businessworld

BW Businessworld

The First Foldable That Laughs at the Rain

Google's most expensive origami phone arrives with a IP68 swagger, 3,000-nit screens, and a hinge that feels carved out of Delhi Metro steel. It's brilliant in parts, infuriating in others-and often both at once

time to read

6 mins

October 18, 2025

BW Businessworld

BW Businessworld

SHAPING WORKPLACES GLOBALLY

AdvantageClub.ai is redefining employee engagement and workplace experiences through a data-driven, AI-powered platform that connects over 1.5 crore employees across 100 countries.

time to read

1 min

October 18, 2025

BW Businessworld

BW Businessworld

THE AGE OF MEASURED GROWTH

As India's startup ecosystem matures, the focus is moving beyond rapid expansion to long-term impact. The strategic deployment of domestic capital will be key, shaping the trajectory of the next five years and turning investment into sustainable value creation

time to read

5 mins

October 18, 2025

BW Businessworld

BW Businessworld

'WE'RE RAISING THE BAR YET AGAIN'

Senior Vice President and General Manager for Compute & Gaming at Qualcomm, KEDAR KONDAP, talks at length with BW Businessworld about why the second-generation Windows on Arm chips - Snapdragon X2 Elite and the higher-tier X2 Elite Extreme - aim to lift multi-core performance, extend battery life and accelerate on-device Al, while a new Snapdragon Guardian layer targets enterprise-grade remote management. Creators, meanwhile, get a maturing app pipeline and improved gaming support. Excerpts of a conversation with Sahil Mohan Gupta on the sidelines of the 10th Snapdragon Summit

time to read

4 mins

October 18, 2025

BW Businessworld

BW Businessworld

BREWING AUTHENTIC GROWTH

For Anirudh Sharma, Co-founder of Third Wave Coffee, scaling is not just about numbers, it is about preserving the soul of the brand while growing responsibly. “Expanding our café footprint has always been about maintaining consistency at scale and preserving the distinct Third Wave Coffee experience,” he says. The company’s expansion into Chennai, Mangalore, and Mysore follows a cluster-based growth model designed for efficiency and familiarity. “Our new roastery, with eightfold automation capability, gives us the capacity to scale up to 700 stores nationwide without compromising on quality,” Sharma adds.

time to read

1 min

October 18, 2025

BW Businessworld

BW Businessworld

REDESIGNING WORKSPACES, FEATHERLITE STYLE

Featherlite Furniture, a six-decade-old homegrown brand, is embracing a startup-like agility as it focuses on aggressive expansion and design innovation to match the evolving needs of India's modern workplaces.

time to read

1 min

October 18, 2025

BW Businessworld

BW Businessworld

REIMAGINING MATH LEARNING

For Alluru Uday Kiran, Co-founder and Head of Operations at Bhanzu, redefining how students experience mathematics is a mission rooted in empathy. “Every student learns differently, and we believe math education must adapt to the learner, not the other way around,” he says. Bhanzu’s unique proposition lies in transforming math from a subject of fear into one of understanding and curiosity. “While most platforms still equate improvement with more worksheets, Bhanzu focuses on helping students understand the ‘why’ behind concepts through real-world relevance and personalisation,” he adds.

time to read

1 min

October 18, 2025

BW Businessworld

BW Businessworld

TRANSFORMING RETAIL INVESTING

FYERS is transforming retail investing in India by combining technology, engagement, and trust. The platform has focused on deepening user engagement with AI-powered trading tools, expanding reach in metros and Tier-1 cities, and scaling infrastructure to ensure 99.9 per cent uptime and regulatory compliance.

time to read

1 min

October 18, 2025

Translate

Share

-
+

Change font size