Prøve GULL - Gratis
“BALANCING FINANCIAL, HUMAN VIEW OF CRISIS”
Businessworld
|August 30, 2021
AS the automobile industry drives back to normalcy from a period of lockdowns and low demand on the back of vaccination, resurging domestic interest and robust exports, the lessons from the pandemic have been revelatory, dynamic and in some cases, irreversible. Offering a manufacturing sector perspective, Suzuki Motorcycles’ Sneha Oberoi, spoke with BW Businessworld’s Janani Janarthanan about staying digitally ahead and taking people along with the speed of change. In her dual role as CFO and VP Admin at Suzuki Motorcycles India (SMIPL), she relates her learnings from the finance function and also the HR and IT, giving a unique fiscal, human and technology-first perspective. Excerpts:
-
As companies recover and grow, what is your top learning from the pandemic?
The pandemic has changed various things including the way of working, coordination, and collaboration with the stakeholders. Now, you have to determine exactly where and how the crisis has stretched and broken your existing models — and where the risks and opportunities lie as a result.
The factors coming into the risk register changed dramatically and it has become very important to make the recovery plans in advance and you have to be sure that they are in line with the business requirements.
What are the changes specific to the manufacturing sector?
For a manufacturing company, the pandemic has provided a different kind of challenge. On one side production can’t stop and on the other departments can’t come to office fully. While one can’t resist change, however, one can remain updated. Information flow should be intact between the risk management team and the key persons of the organisation who influence decision-making.
Denne historien er fra August 30, 2021-utgaven av Businessworld.
Abonner på Magzter GOLD for å få tilgang til tusenvis av kuraterte premiumhistorier og over 9000 magasiner og aviser.
Allerede abonnent? Logg på
FLERE HISTORIER FRA Businessworld
BW Businessworld
“Our Ambition Is To Strengthen India's Digital Backbone”
Invenia CEO & Whole Time Director PANKAJ MALIK outlines the company's strategy to power India's next phase of digital infrastructure expansion
2 mins
November 15, 2025
BW Businessworld
THE PRAGMATIST FUTURIST
In the debate around artificial intelligence displacing human talent, Akash Deep Batra, Head of Marketing for HP across India, Sri Lanka, and Bangladesh, offers a refreshingly grounded perspective.
1 min
November 15, 2025
BW Businessworld
RECIPE FOR BRAND SUCCESS
For Anil Gurnani, Chief Sales & Marketing Officer at TTK Prestige, brand purpose isn't a lofty ideal, it's the compass that guides every product, campaign and conversation.
1 min
November 15, 2025
BW Businessworld
“Real AI Breakthroughs Will Come From Smarter Algorithms, Not Just Hardware”
In an exclusive interview, Akamai CEO and co-founder TOM LEIGHTON, during his India visit, spoke with Rohit Chintapali about competing with hyperscalers, the rise of distributed compute, Al inference at the edge and why India is critical to Akamai's roadmap. Excerpts
4 mins
November 15, 2025
BW Businessworld
BUILDING BRANDS WITH MEANING
In an era where marketing is constantly balancing innovation with integrity, Chandan Mukherji, Director & Senior Vice President - Strategy, Marketing & Communication at Nestlé India, believes the foundation of great marketing still rests on one timeless value - trust.
1 min
November 15, 2025
BW Businessworld
A CULTURE OF COMFORT
In a category where the product is rarely visible and the purchase cycle stretches over years, Puneet Gulati, Chief Marketing Officer, Sheela Foam, has crafted a distinctive emotional space for Sleepwell, one that transcends functionality and connects deeply with human emotion.
1 min
November 15, 2025
BW Businessworld
SPEED, SOUL AND STRATEGIC AI
While most CMOs are still debating whether AI is friend or foe, Avi Kumar, Chief Marketing Officer at FNP, has already G2 moved past the binary.
1 min
November 15, 2025
BW Businessworld
How Apple Reinvented the Selfie for the iPhone 17
In an exclusive interview with two of Apple's technology wizards, BW Businessworld gains an insight into the making of the front camera system of the Apple iPhone series. Jon McCormack, Apple's Vice President of Camera and Photo Software Engineering and Megan Nash, iPhone Product Manager, talk at length with Sahil Mohan Gupta about what Apple calls its \"Center Stage camera\" for the iPhone 17 generation. They describe how Apple rebuilt the front camera system oversees—long treated as an auxiliary lens— into something foundational
5 mins
November 15, 2025
BW Businessworld
From Brand Guardians To Growth Architects
As AI, data and cross-functional collaboration reshape marketing, the chief marketing officer of 2030 must combine creativity, technology and financial acumen to drive business growth and influence strategy
3 mins
November 15, 2025
BW Businessworld
When We Forget How to Let Life Be
THE MORE WE AGE, the more stubborn we seem to become.
3 mins
November 15, 2025
Translate
Change font size
