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InformaBTL Magazine - Noviembre 2025

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In this issue

20 años de historia: A lo largo de dos décadas, el BTL ha tenido una evolución significativa, pasando de la masividad como prioridad hasta la personalización de experiencias. Esta es la historia de cómo se ha transformado esta industria en México.

InformaBTL Magazine Description:

Publisher: Grupo-de-comunicación-Katedra-sa-de-cv

Category: Business

Language: Spanish

Frequency: Monthly

Revista especializada en estrategias de Mercadotecnia Below The Line y Retail, reportamos lo mejor sobre promociones, punto de venta, retail, activaciones y todo lo relacionado a Marketing Promocional.