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ZBBZ 《早报报志》 Magazine - August 2016

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ZBBZ 《早报报志》 Description:

Publisher: SPH-Media-Limited

Category: Lifestyle

Language: Chinese - Simplified

Frequency: Monthly

ZBBZ is the latest addition to the Zaobao family of publications. ZBBZ stands for Zaobao Bao Zhi 《早报报志》, where “Bao Zhi" is a portmanteau of the Chinese words for "newspaper" and "magazine". The publication combines the intelligence of newspaper journalism with the sophistication of magazine design.

Launched in 2009, ZBBZ is a high-end bilingual (English & Chinese) luxury magazine for the affluent and high-achieving reader who appreciates intelligent journalism and the finer things in life. To advertisers, ZBBZ is an excellent publication for anyone aiming at a readership of high net worth individuals. Readers can choose to read a story in Chinese or English or both. The “news-gazine" endeavours to offer readers an engaging reading experience in whichever language he or she chooses, but one does not replicate the other in content.

ZBBZ aims to inspire readers to embrace new horizons, to make things happen, and to celebrate new ways of looking at life, through the eyes of those walking a few steps ahead.

ZBBZ is spearheaded by Managing Editor Dr Ng King Kang, who is also a senior correspondent with Lianhe Zaobao.

In this issue

Star Struck 星食代 The arrival of the Michelin Guide in Singapore has generated a frisson of excitement and spirit of competition 上个月，我们迎来了新加坡米其林指南，本地美食从此掀开新篇章，进入全新的“星食代”。
甜在中秋 Over The Moon 中秋将至，各餐馆挖空心思创新月饼，让缤纷多层次的口味，伴你甜滋滋庆团圆。 As customary as eating mooncakes during the Mid-Autumn Festival is the annual unveiling of new mooncake flavours. What do chefs have up their sleeves this year?
Perfect Souvenirs 宝格丽眼中的罗马　 Look closely at the jewellery of Bulgari and you will catch precious glimpses of the beautiful and endlessly inspiring city of Rome 宝格丽的一些旷世杰作，设计灵感源于罗马名胜古迹和著名景点，彰显了品牌与这座古老城市的深厚渊源。