International Business Review- SME - Volume 08
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In this edition, our cover story shines the spotlight on corporate branding, where we look at essential ways for SMEs to bring their products and services to a worldwide audience, in line with the Malaysian Government’s aim of increasing SME contribution to the GDP. Elsewhere, we investigate the rapid growth of cooperatives, take a closer look at the various avenues of capital available to SMEs, and also discover the economic bounce that the cultivation of rubber can have on Malaysia’s economy.
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