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The AUGUST ISSUE OF LNL 2019: FEATURES View Point: 'Do women think mannequins for lingerie as a menace and is it a cause for disrespect for them?' Mannequins used for the display of lingerie have earlier created a furore. And, a couple of months ago, this issue was again taken up by a political personality who felt that they wrongly portrayed women's bodies. We threw the table open for discussion... Study : Premium lingerie, a fast-growing market-Speaking about lingerie, in general, has been a taboo topic in our society since years; and openly asking about styles or designs in this important piece of clothing was almost frowned upon. However, since, the past decade or so, women have been freely asking for the innerwear of their choice, without hesitation and have moved from the very basic to premium even their daily wear. We explore this fast-growing market... Cover Story: How innerwear can benefit from brand licensing? A blend of advertising, marketing, public relations, and promotions are the backbone of every business owner and marketer. And the brand, an extremely, powerful tool takes an already established brand to new heights. We touch upon this very critical topic and delve into what experts have to say about it. Store Review: Exclusivity in nightwear at Gopalsons, New Delhi- With a new store in New Delhi, Gopalsons Lingerie Pvt. Ltd., offers it, customers, an eclectic range of nightwear to suit everybody's needs and wishes. Makeover: Athleisure, fit for fashion-Breathable fabrics and understated class spell today's activewear. Pair that with comfortable sports bras and you're set. Here are the best fits and styles...

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