Millennial Buyers: Where They Are & What to Know

Homebuyers and sellers come from all walks of life. If you’ve been an agent for long, you’ve likely worked alongside a wide variety of folks—from first-timer homeowners and down-sizers, to second home searchers and those finally hunting for their dream home.

Be Their REALTOR® for Life: How to Build a Relationship with Your Clients That Will Last a Lifetime

In the world of real estate, an agent's relationship with their clients can make or break their career. This industry revolves around working well with people, and being able to develop a strong relationship with your clients is the foundation that you business is based upon.

Cooperation, Not Competition, Creates Mutual Success for Agents

When people get along during a business transaction, everyone comes out happier. And in a service industry like real estate, agents have the power deliver that happiness. By working cooperatively, sharing advice and helping each other help clients, agents not only enhance their own reputations, but that of real estate in general.

3 Easy At-Home DIY Projects to Increase Property Value

Most homeowners have a lengthy list of chores and bit projects they intend to accomplish around the house.

24-Hour Touch-ups to Maximize Your List Price

Sometimes it takes a full-scale overhaul to prepare a house for market. Other times, only a series of small adjustments are required to make a listing’s true potential shine.

TATIANA NOVICK

As a Luxury Home & Land Specialist, Top Agent Tatiana Novick works solo with Coldwell Banker throughout San Diego County.

5 Tips to Get New Clients

If you’ve been in the industry for a while, you’ve probably built up a healthy percentage of repeat and referral business.

KENNY HOLDEN

Top Agent Kenny Holden and his son-in-law, Austin Pack with RE/MAX in Orlando,recently made the Diamond Club at RE/MAX, placing them in the top 50 small teams in the USA.

TINA & LEW VELTRI

When brother and sister Lew and Tina Veltri say they are a real estate team, they mean it.

1 Billion-Plus Reasons Why You Should Be Active on Facebook

The number is staggering and potentially career-ending for REALTORS who ignore it: 1,440,000,000. That’s the total number of monthly active users on the social medium Facebook.

Is Branding the Way to Take Your Business to the Next Level?

Despite the importance of finding a Realtor that is the best person to serve their needs, a lot of people only end up interviewing one Realtor® when they’re thinking about buying or selling a home.

Uncommon Contact: Connecting with Clientele.Through Social Media

Social media is one of the newest and most powerful tools in an agent or mortgage professional's arsenal.

Embracing Smart Homes: Does New Technology Really Increase Home Value?

Technology and innovation move at a lightning-fast clip, so it can be hard to keep up with all the smart-home trends sweeping the market at a given time. From smart thermostats to security systems accessed through an app on your phone—there are endless options to customize and update your home for the modern era.

Why Millennials Are Now the Hottest Segment of the Buyers Market

and How You Can Attract Them to Your Home

Google AdWords: - How To Make Google Do the Work for You

There is no denying that the internet is the first place a buyer begins looking for a new home in this digital age.

SHAWNALEI TAMAYOSE

With a comprehensive knowledge of her market as well as a die-hard work ethic and dedication to serving her clients’ needs, Shawnalei Tamayose is a trusted guide through the world of New York City luxury and ultra-luxury real estate.

5 SOCIAL MEDIA MISTAKES

Real Estate Agents Must Avoid

SHERINE DUNCAN

Sherine Duncan is one of the top real estate agents in Hawaii and manages a team with 17 agents and does more than $50 million in volume each year.

Why Employee Appreciation Matters & Can Boost Your Bottom Line

Attracting and retaining talent creates a positive working environment for your business, but it’s also good for your bottom line.

Manu's Pen Nebula

The Pen Family represents Emmanuel Caltagirone's personal journey. Let's take a short trip through time and space.

Styling and Substance: Sheaffer and Sengbusch, and One or Two Others: An Overview of Dip-less Desk Sets, Part IV

In the second installment of this series, we saw the R. Esterbrook Steel Pen Company get its start in the dip-less business.

The White Dot Marks the Spot

Production by William Penn, distribution by Kenro: Sheaffer is back to basics.

The Power of the Pen

A Veterans Administration program in Arkansas turns former warriors into pen makers.

Wajima Earthquake: Lest We Forget

The New Year's Day earthquake took lives and livelihoods. The future of Wajima lacquerware is at stake.

LAMY and uni Unite

The Japanese company behind the Uniball brand and Germany's LAMY are now partners.

Fontoplumo: Filling a Need

Frank van Krieken turned a hobby into a pen store, and he is spreading the gospel across the globe.

25 Years of the Levenger True Writer

The new Anniversary Origins collection celebrates the True Writer's silver anniversary, but its origins are over a century old.

AGENT STRATEGIES TO GROW YOUR SOCIAL MEDIA PRESENCE

In real estate, where connections and maintaining relationships with clients are crucial, having a strong social media presence is essential for any REALTOR.

JOHN FEVRIER

After nearly 3 decades in the industry, Top Agent John Fevrier leads a team of seven servicing an area that includes all of Sarasota & Manatee Counties.

DAVID JABLONSKI

David Jablonski’s journey into real estate began serendipitously, guided by familial ties and a knack for sales and technology.