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Choosing the Words That Can Change Your Company
Entrepreneur US
|July - August 2023
Is it time to update your vision statement? A few words can shift how your entire organization thinks. Here's how I figured out the words that were right for us.
The world is changing, and anyone ignoring sustainability will get left behind. So where to start? Perhaps with something simple-just a few words that, if taken seriously, can refocus the mission of your company.
I'm talking about a vision or mission statement, which many companies have for a reason: Employees who embrace your vision tend to work harder for you. According to a recent Dale Carnegie Training research study, companies with engaged workers outperform competitors by as much as 202%. With today's increasing focus on environmental, social, and governance (ESG) issues, many employees and customers are demanding that companies find ways to address these areas.
This story is from the July - August 2023 edition of Entrepreneur US.
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