Justin Louise Soriano

A rising makeup artist who lives and breathes beauty is elevating the look of authenticity

- MIA CASTRO

The relationship between a makeup artist and muse requires full trust. They're the ones who see them sans any filter or good lighting, personal stories are often shared around the makeup chair, and they are the only ones who can get up close with a star's pores. The inner workings of a celebrity's glam ritual seem implausible to many but a makeup artist who has a refined hand for real-world beauty is Justin Louise Soriano. "Being close to my muses made such a big difference on how I do their makeup. The feeling of trust becomes mutual when authenticity prevails," he states.

Before picking up the brush, Soriano was also a licensed nurse, professional teacher, and businessman. Yet having had lived many lives, he went searching for his true passion-beauty. Leaving his province to learn from the pros in Manila lead him to find a new home with the darling of the Philippines. His signature Soriano touch of expertly contoured and lit-from-within complexion on Heart Evangelista ultimately sealed his future in the industry. His beauty mantra is simple: A makeup look that makes every woman the best version of themselves by utilizing highlighted skin, long lashes, and neutral lips. It's the type of glamour that can go from red-carpet to wearable for every day he says, "Beauty is about being limitless. I love a classic yet expensive look that commands attention for my muses. Either through creating angelic skin or a woman who can kill someone with her feline slant eyeshadow."