Business
Entrepreneur
She Used To Sell Cigarettes. Now She Sells Health And Wellness
Lisa Locker built a high-powered corporate career. But when she ditched the suits and became a CycleBar franchisee, she found a whole new challenge.
3 min |
Startups Fall 2019
Entrepreneur
Who Do I Hire First?
Growing a team is an important (and intimidating) step for a startup. And when money is tight, the pressure is on to get every hire right.
3 min |
Startups Fall 2019
Entrepreneur
Do People Say You're Crazy? That's Good
We’re told that business is rational and logical. But what if that’s wrong? Advertising executive Rory Sutherland, vice chairman of Ogilvy Group, argues that real success comes from defying everyone else’s logic.
9 min |
Startups Fall 2019
Entrepreneur
Inside Uber's Innovation
What does success look like at Uber? The company has famously had its share of scandals, and its IPO earlier this year disappointed investors, but in a letter to his staff, CEO Dara Khosrowshahi wrote that “our true north will be determined over the long term.” Much of that long-term vision is explored here, in a recently renovated industrial complex in San Francisco called Pier 70, which once housed shipbuilders and ironworkers but is now home to Uber’s Advanced Technologies Group. The employees in this space work on projects far outside Uber’s core ride-hailing business—they’re designing and developing self-driving vehicles, plans for aviation sharing, and the company’s JUMP bikes and scooters. And they get out of the office a lot: Working on transportation often means going along for the ride.
2 min |
July - August 2019
Entrepreneur
Build The Brand First
Having a brilliant product or service isn’t enough. To capture today’s consumers, smart startups are first crafting a brand strategy—one that builds a forward-looking foundation for the company.
5 min |
Startups Spring 2019
Entrepreneur
Did You Hire An Astronaut Or An Architect?
If your employee is unhappy, it could be because they’re misunderstood. Caroline Stokes, founder of the recruiting agency Forward, explains the big question you should ask.
3 min |
September 2019
Entrepreneur
From Indie To Franchise
After running her sign-and-awning business for 18 years, Nikki Taheri decided to turn the operation into a FastSigns franchise.
3 min |
September 2019
Entrepreneur
16 Entrepreneurs Age 20 And Under Are Making Their Mark
The founders of the future are getting a major head start. Meet 16 entrepreneurs age 20 and under who are making their mark on today’s business world.
10+ min |
September 2019
Entrepreneur
How Startups Are Thriving Smaller Cities
To attract the best investors and employees, startup founders once had to move to the coasts. But now they’re turning around and going back home. Are smaller cities becoming the place to grow big?
10 min |
September 2019
Entrepreneur
How Jazzercise Has Survived The Times
Jazzercise was once the most famous fitness brand in America. Today, that’s hardly true—but thanks to a unique franchising arrangement, it’s just as beloved as ever.
10 min |
September 2019
Entrepreneur
Always Be Closing? No, Never Be Closing
Sales isn’t about pushing. It’s about persuasion. Jason Harris, CEO of the creative agency Mekanism, says it’s time to start thinking differently about making a deal.
3 min |
September 2019
Entrepreneur
What It's Like Being Mentored By Gwyneth Paltrow!
Even the busiest, most high-profile people can make time for others. Here, the Goop CEO talks about the power of mentoring—and is joined by the cofounder of Maisonette, whom she’s supported for years.
7 min |
July - August 2019
Entrepreneur
A Guide To Saying No!
Leaders love to be work heroes. But that can come at a hidden cost. Oftentimes, the most valuable thing you can do is say no—and here’s how.
3 min |
July - August 2019
Entrepreneur
Should I Spend Big On Social Media?
Paid ads on social platforms can get your business in front of a lot of eyeballs. But don’t overlook the many other (and cheaper) ways to grow your customer base online.
3 min |
July - August 2019
Entrepreneur
A Hire Calling
An entrepreneur in need of new employees worries about making a bad choice.
2 min |
Startups Fall 2017
Entrepreneur
Do The Right Thing
How an old slip of paper reminds ALEX FIELDING, cofounder and CEO of Ripcord, how to be a good leader.
2 min |
Startups Fall 2017
Entrepreneur
From Ex-Con To The King Of Clean
PAT SWISHER WAS A BRASH YOUNG FRANCHISE TITAN UNTIL A STRETCH IN FEDERAL PRISON CHANGED HIS APPROACH TO BUSINESS.
7 min |
Startups Fall 2017
Entrepreneur
Fast Food's Robotic Revolution
When will robots finally take over the fast-food business?
10 min |
June 2017
Entrepreneur
How To Learn The Most From Your Customers
LET’S SAY YOU wake up one day and decide the world needs a better mop, and you’re just the person to make it.
3 min |
June 2017
Entrepreneur
When 'Doing Good' Isn't Good Enough
A social entrepreneur’s product flops, so he finds a new way to keep his cause alive.
3 min |
June 2017
Entrepreneur
Why Are You Special?
It’s a weirdly hard question to answer, especially when pitching your company. This VC turned entrepreneur learned that the hard way.
2 min |
June 2017
Entrepreneur
Is It Time to Rethink Gratuity in Restaurants?
There’s a growing movement to eliminate gratuities for servers. What does this mean for the restaurant world?
3 min |
January 2016
Entrepreneur
4 Pain Points of Future Flights and How to Handle Them
All signs point to worsening flight experiences. What can be done?
3 min |
January 2016
Entrepreneur
The Battle Over Minimum Wage Rages On
The battle over minimum wage rages on, no more so than in the franchise world.
3 min |
January 2016
Entrepreneur
How To Create An Innovative Giveback Program
How to create an innovative giveback program without breaking the bank.
7 min |
February 2016
Entrepreneur
An Unlikely Clothing Brand Sews Up An Untapped Market
An unlikely clothing brand sews up an untapped market.
3 min |
Startups Spring 2016
Entrepreneur
6 Secrets About the Human Brain That Will Make You a Better Marketer
Unlock these secrets of the brain and reach your customers more effectively.
3 min |
Startups Spring 2016
Entrepreneur
Why Silence Really Is Golden
When saying nothing speaks volumes.
4 min |
April 2016
Entrepreneur
How One Infant's Obsession Led His Parents to a Booming Business
How one infant’s obsession led to a totally new kind of jewelry.
2 min |
April 2016
Entrepreneur
Food Trucks - The Next Hot Franchise Opportunity
Food trucks used to be hot attractions in a handful of cities. Now they’re the next hot franchise opportunity nationwide.
6 min |