celio

Denim Industry Pioneer for Men

ALLEN SOLLY

INTRODUCES DUO DEFENCE MASK; UNCHES POWER OF TWO CAMPAIGN

Leather Fashion - Walking Towards Retail Convergence

As some consumer shifts seem here to stay, pandemic or no pandemic, leather fashion and lifestyle brands are equipping themselves with the requisite infrastructure for a future in which physical and digital worlds will converge

QISA FORAYS INTO SUSTAINABLE FASHION

Qisa by Lavie will feature ethical yet stylish series of handbags and slings for socially savvy buyers who believe in adding value to their purchase

NYKAA FASHION LUXE UNVEILS LUXURY PRET BY FALGUNI SHANE PEACOCK

NEW LUXURY PRET COLLECTION

LENZING WELCOMES CLEAR POSITIONING OF THE EU COMMISSION IN THE FIGHT AGAINST PLASTIC WASTE

The Lenzing Group, the globally leading supplier of sustainably produced specialty fibers, welcomes the issuance of the guidelines for the implementation of the Single-Use Plastics Directive (EU) 2019/904, which took effect on June 05, 2019.

MUSTANG: A BREED APART SINCE 1987, FOR SOCKS & ACCESSORIES

The brand has constantly innovated and developed new product lines to keep pace with the changing market trends. The brand is popularly in demand for their innovation across their manufacturing process, designs, patterns as well as their distribution network.

NEW-NORMAL KEYWORDS: FUNCTIONAL, OMNICHANNEL, SUSTAINABLE

As a result of the extreme challenges on toplines, in the short run, the brands will be push out their inventories at deep discounts. Moving ahead, however, leather product brands will need to up their game on Omnichannel retail, social engagement, and innovations such as conversational commerce

GEN Z AND THE FUTURE OF FASHION

Gen Z reacts strongly to how brands respond to relevant social conversations, both positively to authentic brand activism and negatively to tokenism and performative acts. Also, this generation’s fashion purchases are infl uenced by the commitments brands make to social and environmental sustainability, says ‘Futureproof’, a Depop and Bain & Company collaborative report on Gen Z behaviours and aspirations…

LEATHER ALTERNATIVES: A ‘FASHIONABLE' CONCEPT?

Luxurious leathers continue to be the material of choice not just for commercial and residential furniture but also for automotive, aviation and marine applications as well.

ATHLEISURE THE HERO OF THE POST LOCKDOWN WORLD

This shift in fashion is not just a superfi cial phenomenon but represents a shift in the social convention of out of home clothing

ADIDAS ADIZERO FOOTWEAR: EVOLVING FAST FOR THE ROAD AND THE TRACK

The collection is led by the ADIZERO ADIOS PRO 2, the latest integration of adidas’ record-breaking performance shoe. Utilising the legacy and elite race-day technology, the collection brings the ADIZERO BOSTON 10 & ADIZERO PRIME X…

THE NEW FASHION BUZZWORDS: SLOW. STEADY. SUSTAINABLE.

Fashion and textile brands across categories are tweaking and redesigning their merchandise portfolios, making them as close to being sustainable as possible. In addition to the products, retail environments are also being re-engineered with sustainable materials to communicate 360-degree ‘responsible fashion’ messaging to consumers.

Ellementry Launches New Store In Kochi

The store offers an immersive experience with actual settings of living, dining, open kitchen and bar, with Ellementry products displayed all around.

THE PANT PROJECT LAUNCHES

NEW PANT20 COLLECTION

SUSTAINABILITY, GROWTH DRIVER FOR FASHION AND TEXTILES

Sustainability in the heart of fashion business helps the world to be a better place in more ways than one. Investing in sustainable practices can deliver never-before opportunities in business expansion and differentiation for products, brands, companies and all partners in the value chain.

NYKAA FASHION LAUNCHES CANDERE BY KALYAN JEWELLERS

The first fine jewellery brand on the platform with a classic and contemporary new collection

LIVA REVIVA A BREAKTHROUGH INNOVATIONS IN RECYCLING OF FASHION INDUSTRY WASTE, FROM BIRLA CELLULOSE

The fashion Industry would need all the value chain partners to engage and work in unison to make fashion circulars. Birla Cellulose has developed its cutting edge technology for recycling fashion industry waste and transforming them into fresh fibres. Birla Cellulose is collaborating actively with its upstream and downstream partners with an aim to create a bigger and broader impact on circularity in the fashion industry.

LENZING AG: A FORCE FOR RESPONSIBLE FASHION CREATION

From inventing TENCEL™ modal fi bers in the 1960s to TENCEL™ lyocell in 1990s and more recently, LENZING ECOVERO™, Lenzing innovations have been crucial in elevating fashion to being a force for good…

FABALLEY'S PARENT COMPANY RAISES ₹25.50 CR IN FUNDING

Delhi-based fashion house, High Street Essentials (HSE), the parent company behind women’s fashion brands, FabAlley and Indya, has raised ₹25.50 Cr in a round of funding led by its existing investors Elevation Capital, India Quotient, Dominor Holding, and family offices.

ECOLOGICAL INTEGRITY MARRIES FASHION AESTHETIC

Sustainability as a concept focuses on three major factors— social, environmental and economic. Hand-spun, hand-woven fabrics from India hold great potential for ensuring ecological integrity and social wellbeing, while offering unique aesthetic value.

BOULEVARD: THE NEW DAILY FOOTWEAR COLLECTION FOR MEN

Presenting an overall footwear option for men that fits all styles of dressing, Woodland surfaces its ultra-trendy & most loved rugged footwear BOULEVARD, for an effortless modish look. Great looks combined with superb comfort, Boulevard is all that you need in your daily footwear collection.

Van Heusen Launches New Sub-Brand ‘Denim Labs'

Targeting young professionals, Van Heusen Denim Labs is designed to look undeniably sharp and engineered to provide true freedom of movement, infused with an upgrade on style and comfort.

LENZING AG: TAILORING SUSTAINABLE & ENVIRONMENTALLY RESPONSIBLE LIFESTYLES

In a tête-à-tête with IMAGES Business of Fashion, Avinash Mane, Commercial Head, South Asia, Lenzing Group talks about how Lenzing has quickly transitioned into a serious challenger for existing sustainability brands in India. He also shares his insights into the Indian textile industry, the role of sustainability as well as the brand’s response to the new connected and discerning consumer.

POWER BRAND GRADO

LAUNCHES THE MUCH AWAITED SPRING SUMMER COLLECTION

RETAILERS GET SERIOUS ABOUT CASUAL WEAR AS IT TAKES CENTRESTAGE IN GLOBAL FASHION

In the last year, consumer inclination towards casual wear has increased manifolds due to the COVID-19 pandemic. As the world became restricted to their homes, fashion senses started gravitating towards comfortable and presentable clothes that can easily transition from work from home to grocery-runs and social-media appearances.

MANGO ANNOUNCES ACTRESS VAANI KAPOOR AS ITS FIRST BRAND AMBASSADOR FOR INDIA

Myntra and Mango launch the first campaign with the actress for the brand’s spring-summer collection, themed around- ‘Happy and I know it’.

ETHNICITY LAUNCHES THE “JOY OF GETTING DRESSED” CAMPAIGN

Steadily recovering in the aftermath of COVID-19, the campaign brings forth a much-needed sense of normalcy by reinforcing the concept of ‘enclothed cognition’…

SARAH & SANDEEP - introduce first Couture bridal collection for ‘Power Brides'

Designer Label Sarah & Sandeep launches ‘Equivalence’, with wedding styles for men and women.

RETAILTAINMENT AND CONVENIENCE TO REDEFINE INDIA'S CONSUMER RETAIL STORY: DELOITTE

Deloitte India unveiled the 2021 edition of the report ‘KNOW Your Consumer – What You See Is What You Get’ at Retail Leadership Summit (RLS) organized by Retail Association of India (RAI), highlighting key trends that will drive a new wave of growth strategy in the retail consumer industry.