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In the intricate landscape of AI-driven advertising, the paramount concern for organizations is to establish transparency in their data usage and algorithms. This imperative is not only rooted in ethical practices but is also pivotal in fostering trust with users. Here, we delve into the strategies employed by organizations to ensure transparency in their AI-driven advertising endeavors.
▾ Establishing Clear Communication
Transparency begins with open and clear communication regarding data usage and collection practices. Organizations must provide users with comprehensible explanations about how their data will be utilized for advertising purposes. This involves offering users choices to opt in or out of data collection, emphasizing a user-centric approach to data handling.
▾ Leveraging Explainable AI (XAI) Techniques
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Esta historia es de la edición November, 2023 de PCQuest.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
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