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He Developed The Flash-Frozen Burrito. The Rest Is History.
The Wall Street Journal
|November 29, 2025
DUANE ROBERTS DIDN'T know what a burrito was. He was in the beef business and sold patties to McDonald's. He'd never even seen a flour tortilla.
Roberts helped his clients pronounce burrito.
Esta historia es de la edición November 29, 2025 de The Wall Street Journal.
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