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Philippine BPM sector cautiously optimistic amid global headwinds
The Freeman
|May 19, 2025
Steady Gains in 2024, but Outlook Remains Cautious
The Philippines' US$38-billion business process management (BPM) industry is bracing for renewed geopolitical turbulence and accelerating advances in artificial intelligence (AI) as executives and policymakers prepare for another period of global volatility.
With roughly 85 percent of its revenue tied to U.S.-based clients, the sector is watching closely as US President Donald Trump's return to the White House raises fresh concerns over protectionist trade policy and a possible revival of economic nationalism.
Industry executives are also navigating the fast-moving integration of generative AI, which is reshaping service delivery models and labor dynamics across the global outsourcing landscape.
"We are anticipating shifts in U.S. policy that could materially impact demand," said Haidee C. Enriquez, president of the Contact Center Association of the Philippines (CCAP).
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