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Zed Black Showcases India's Fragrance Legacy with the Largest Bamboo-less & Natural Incense Stick Range at IHGF Delhi Fair 2025
The Business Guardian
|April 26, 2025
As the global aroma and wellness market grows exponentially—expected to cross USD 30 billion by 2027—India stands tall as a natural powerhouse in the space, driven by its time-honoured traditions and evolving consumer sensibilities.
Leading this charge is Zed Black, one of the largest manufacturer, retailer & exporter of incense sticks, dhoop, and prayer essentials in India, which unveiled its largest-ever collection of bamboo-less and natural agarbatti & dhoop variants at the IHGF Delhi Fair 2025, Asia's biggest handicrafts and gifts trade event.
At a time when the Indian lifestyle aroma market is valued at USD 500 million, with home aroma alone making up 40%, Zed Black is reshaping how incense is perceived—by making it more sustainable, natural, and aligned with contemporary wellness and spiritual practices.
Esta historia es de la edición April 26, 2025 de The Business Guardian.
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