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Zed Black Showcases India's Fragrance Legacy with the Largest Bamboo-less & Natural Incense Stick Range at IHGF Delhi Fair 2025
The Business Guardian
|April 26, 2025
As the global aroma and wellness market grows exponentially—expected to cross USD 30 billion by 2027—India stands tall as a natural powerhouse in the space, driven by its time-honoured traditions and evolving consumer sensibilities.

Leading this charge is Zed Black, one of the largest manufacturer, retailer & exporter of incense sticks, dhoop, and prayer essentials in India, which unveiled its largest-ever collection of bamboo-less and natural agarbatti & dhoop variants at the IHGF Delhi Fair 2025, Asia's biggest handicrafts and gifts trade event.
At a time when the Indian lifestyle aroma market is valued at USD 500 million, with home aroma alone making up 40%, Zed Black is reshaping how incense is perceived—by making it more sustainable, natural, and aligned with contemporary wellness and spiritual practices.
Diese Geschichte stammt aus der April 26, 2025-Ausgabe von The Business Guardian.
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