Intentar ORO - Gratis
Britain has been incredibly kind to me and my family...but its people are now fed up with the two old parties
Sunday Express
|March 02, 2025
THE IDEA of Nigel Farage walking T into Downing Street as Prime Minister may horrify those Britons who are still traumatised by Brexit, but Zia Yusuf is working night and day to make this democratic revolution a reality.
This self-made millionaire talks with an entrepreneur's energy of how Britain can be "turned around" to become "one of the greatest countries in the world again".
His parents came to the UK from Sri Lanka in the 1980s and found jobs in the NHS: his father as a paediatrician, his mother as a nurse.
Born in the North Lanarkshire town of Bellshill, Mr Yusuf, 38, won a place at the London School of Economics and worked for Goldman Sachs before making a fortune by founding luxury concierge service Velocity Black.
This is an immigration success story and he now wants to rescue the country he loves from decline at a time when he says the economy is "circling the drain".
When Mr Farage, top left with Mr Yusuf, made his shock return to full-time politics ahead of the summer election, Mr Yusuf says he saw a "small window of opportunity for something very special to happen".
Speaking in Reform UK's new base in Millbank Tower - the same skyscraper overlooking the Thames where Alastair Campbell plotted New Labour's 1997 election triumph he explains why he took on the challenge of chairing the start-up party.
"The reason why I do this," he says, "and I do it as a volunteer and I do it with all my time - is because this country has been incredibly kind to me, to my family." A key challenge is convincing the nation Reform "could actually win".
The party won 14% of the vote with "virtually no resources", he argues. A recent "poll of polls" put Reform in first place on 27%, and Mr Yusuf insists Mr Farage can become PM if the party secures the support of 31% of voters. Labour achieved its landslide with just 34%.
Mr Yusuf claims the country is disgusted with the "two old parties" and says voters are "getting soaked in tax" but suffering "worse and worse public services".
He sees Labour's recent attacks on Reform as solid proof that Sir Keir Starmer regards the party as the "real Opposition".
Esta historia es de la edición March 02, 2025 de Sunday Express.
Suscríbete a Magzter GOLD para acceder a miles de historias premium seleccionadas y a más de 9000 revistas y periódicos.
¿Ya eres suscriptor? Iniciar sesión
MÁS HISTORIAS DE Sunday Express
Sunday Express
EL OF A TALENT BUT HE'S NO GAZZA!
JOHN CARVER has warned against comparing Elliot Anderson with a young Paul Gascoigne.
1 min
October 12, 2025
Sunday Express
Meghan posts rare footage of daughter Princess Lilibet
THE Duchess of Sussex has shared a heartfelt message about her daughter alongside a video of her- providing a rare glimpse of the King's grand-daughter.
1 min
October 12, 2025

Sunday Express
Top Of The Pops said we had to mime ...we couldn't stop laughing
IT WAS THE first, and so far the only British chart hit sung in Latin. Steeleye Span's ethereal rendition of Gaudete, a half-forgotten 16th century Christmas carol, soared into the charts in December, 1973, surprising everyone - including the band.
5 mins
October 12, 2025

Sunday Express
'Cosying up to the EU is just an act of despair...
John Longworth was enjoying a comfortable life at the heart of the UK establishment, a successful entrepreneur happily leading the British Chambers of Commerce. Yet he decided to blow it all up to help Britain escape the European Union...
5 mins
October 12, 2025
Sunday Express
TON-DERFUL STUFF AS NAT PUTS ON RECORD RUN TO STUN CUP RIVALS
NAT SCIVER-BRUNT'S record one-day international century propelled England to an 89-run victory over Sri Lanka in Colombo.
1 mins
October 12, 2025

Sunday Express
Ronnie's job Satisfaction
Stones guitarist Wood on how he joined the band and why he’s so determined they keep on rolling
2 mins
October 12, 2025
Sunday Express
Gilmour moves from 'Cuppy' to real thing
HIS trademark touch and control of a football was first mastered playing 'World Cuppy' on a public park in Ayrshire.
1 mins
October 12, 2025
Sunday Express
'Life-saving' needle-free vaccinations
SCIENTISTS are developing a needle-free way for patients to vaccinate themselves against diseases by using dental floss coated with medicine.
1 mins
October 12, 2025
Sunday Express
Uni leaders 'must end antisemitism or lose funding'
UNIVERSITIES have been told to crack down on campus antisemitism or risk losing government funding.
1 min
October 12, 2025
Sunday Express
Bon Jovi hails Def Leppard 'brothers'
STARS: Def Leppard at the Hollywood Walk Of Fame. Below, Jon Bon Jovi
1 min
October 12, 2025
Listen
Translate
Change font size