AIA Philippines and BPI AIA introduce affordable, flexible plans to help Filipinos achieve life goals
Insurance Asia
|Issue No. 24
Combining protection, health coverage, and investment growth, AIA Philippines and BPI AIA empower individuals to take control of their financial future whilst staying resilient.
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Financial security often feels out of reach for many Filipinos, especially when day-to-day needs take priority over long-term plans. To help address this, AIA Philippines Life and General Insurance Company, Inc. (AIA Philippines), formerly Philam Life and now the domestic arm of Hong Kong-based insurer AIA, has launched a flexible and affordable variable universal life (VUL) insurance plan, AIA Goals Protect. Its bancassurance arm, BPI AIA Life Assurance Corporation (BPI AIA), a strategic joint venture between Bank of the Philippine Islands (BPI) and AIA Philippines, and recognised as the #1 bancassurance company in the Philippines in 2024 by the Insurance Commission, has also launched BPI AIA Prosper. These plans are designed to put Filipinos in the driver's seat of their financial well-being, helping protect what matters now whilst confidently pursuing life goals.
“Our ‘Rethink Healthy’ study revealed that 41% of Filipinos feel overwhelmed by the challenge of juggling financial security with the demands of daily life,” explains Melita Teo, the President and Chief Executive Officer of AIA Philippines.
“AIA Goals Protect provides an easier way for them to invest in their future whilst adapting to their changing needs, offering the best of both worlds: enjoying life now whilst building a secure future.”
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