FORD PH 25 YEARS AND GOING FURTHER
Gadgets Philippines
|October 2022
Ford Philippines officially marks its 25th year in the country, a testament to its commitment to help boost the local automotive industry with its wide portfolio of Ford vehicles and services.
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It was in 1997 when Ford Motor Company Philippines, Inc. (FMCPI), Ford Motor Company’s Philippine-based subsidiary, was established. At the end of that year, FMCPI sold a total of 97 units of Ford Expedition, the first Ford vehicle that was sold in the country.
Since then, Ford Philippines has remained a key player in the industry, transforming into a national sales and distribution subsidiary in 2012 that handles all sales, service, and marketing activities of Ford vehicles in the country.
Over the last 25 years, close to 400,000 customers have become and are existing owners of Ford vehicles in the Philippines, which include the Ford Club Wagon, EcoSport, Escape, Everest, Expedition, Explorer, Explorer Sport Trac, F150, Lynx, Mustang, Ranger, Territory, Town Car (Lincoln) and Transit. The automotive company has likewise grown its dealer network to 49 dealerships around the country, serving the sales and service needs of its still-growing customer base.
This story is from the October 2022 edition of Gadgets Philippines.
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