HOW BIG IS CANVA?

Enough to Bring Your Ideas to Life

- Sandesh Bhosle

Want to know how big Canva is? Then, go to your freelancer friend and ask them what getting a Canva subscription has brought to their life. Canva is a platform that quietly and powerfully emerged with a bold mission: to democratise design and make creativity accessible to everyone, regardless of their technical expertise. This platform is none other than Canva. Today, Canva is synonymous with user-friendly design, empowering individuals and businesses worldwide to create visually stunning content. However, its journey from a modest startup to a global design powerhouse is a story of vision, persistence, and innovation.

A VISION BORN FROM FRUSTRATION

The inception of Canva can be traced back to 2006 in Perth, Australia, where Melanie Perkins, a university student, was teaching design software to her peers. She quickly realised that many students found platforms like Adobe’s Creative Suite and Microsoft Publisher frustrating and difficult to use. These programs had steep learning curves, meaning that people without design experience had to spend significant time mastering the basics.

Most users wanted to create visually appealing content without becoming professional graphic designers. This frustration gave birth to a revolutionary idea in Perkins’ mind: what if there was a way to simplify design, making it accessible to everyone, regardless of their skill level? Perkins envisioned a platform where anyone could create beautiful designs using intuitive tools without navigating complex software. Little did she know that this idea would spark the creation of Canva, a platform that would transform the design world.

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