UNIVERSO FERRARI DEBUTS IN THAILAND

Ferrari fans get treated to Ferrari collectables and the new F80 supercar at this signature event.

- WORDS ROBERT STEDMAN

Universo Ferrari, an immersive exhibition celebrating the world of Ferrari, was recently held in Bangkok, Thailand. From 23 to 25 November, visitors were able to see a host of collectable Ferraris and the company's latest supercar up close. The landmark event marks the fourth such exhibition globally, following Italy, Australia, and Korea, and is the first in Southeast Asia.

Universo Ferrari presented more than 20 remarkable Ferrari models, while bringing stateof-the-art innovation from Maranello, Italy, to Bangkok and Southeast Asia. This provided Ferrari fans in Thailand and neighbouring countries with an unforgettable experience and included limited editions, iconic classics, and the newest wonders like the Ferrari F80 and Ferrari 12Cilindri. The event took place at the upscale retail centre and exhibition space known as UOB Live, Emsphere on Sukhumvit Road.

Notably, Ferrari's new supercar, the F80, which debuted globally in October, was launched regionally at Universo Ferrari. Nandhamalee Bhirombhakdi, Managing Director of Cavallino Motors Co. Ltd., Ferrari's official importer in Thailand; Francesco Bianchi, President of Ferrari APAC & Middle East; and Enrico Galliera, Chief Marketing & Commercial Officer of Ferrari SpA, attended the Asian premiere.