Helping loved ones and older family members avoid financial scams

Financial scams aimed at older adults are becoming alarmingly common, often exploiting their trusting nature, less familiarity with digital technology, or even their longing for connection.

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In a world where staying connected is easier than ever, the same tools that help seniors keep in touch with family or manage money can also leave them vulnerable to fraud. As family members, we have a powerful role to play - not just in protecting our loved ones, but in empowering them with the knowledge and tools to stay safe.

Here are some practical ways to help protect your older loved ones and keep their finances secure...

Keep an open and non-judgemental dialogue with them

"Try to keep an open dialogue about what they see on the internet or any other forms of contact and whether it can be trusted," advises Sarah Lenette, financial crime specialist at Starling Bank. "I'd also recommend highlighting that absolutely anyone can be a victim of a scam.