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Race Coast, the answer to the evolving dynamics of SA horse racing
Weekend Argus on Saturday
|May 31, 2025
IN an industry that has seen its fair share of ups and downs, Race Coast emerges as a beacon of hope, promising to reshape the future of horse racing in South Africa.
The evolving dynamics of this venerable sport, threatened by dwindling interest and economic challenges, find new life in a platform designed to modernise the betting environment and engage new audiences.
The Race Coast brand, a revitalised initiative, marries the operations of Gold Circle in KwaZulu-Natal with Cape Racing of the Western Cape under the Hollywoodbets umbrella. It aims to bring a fresh vibrancy to the racing scene and mark a pivotal moment in South Africa's equestrian history.
Race Coast will embrace modernisation with an emphasis on integrity, preserving the rich traditions of a sport that has captivated audiences for over a century. The newly established brand has committed itself to sparking renewed interest in horse racing, aiming to attract a diverse audience and inspire a passion for the sport across all demographics.
This story is from the May 31, 2025 edition of Weekend Argus on Saturday.
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