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Domino's Puts Hopes on Rebranding

The Wall Street Journal

November 18, 2025

Domino's Pizza hopes its first rebrand in 13 years will help it sell more pizzas, wings and cheesy bread as Americans pull back on eating out.

- BY JENNIFER WILLIAMS

A revamped look for pizza boxes is part of the rebrand.

This story is from the November 18, 2025 edition of The Wall Street Journal.

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