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BJP works out booth-level strategy for Bengal
The Sunday Guardian
|February 22, 2026
Each legislator has been tasked to cover at least five booths daily and interact directly with residents.
The West Bengal unit of the Bharatiya Janata Party (BJP) has moved away from traditional podium-centric politics and launched an intensive grassroots campaign ahead of the forthcoming Assembly elections, drawing from the booth-level and mohalla-level mobilisation model long associated with the ruling All India Trin-amool Congress (TMC).
The strategy reflects the BJP’s attempt to fortify its organisational structure in a state where the TMC maintains a strong ground network.
Party sources said BJP leaders and MLAs have been directed to intensify voter engagement at the booth and mohalla levels, with each legislator tasked to cover at least five booths daily and interact directly with residents. The booth coordination drive is scheduled to conclude by February 25. Leaders have also been instructed to maintain contact with beneficiaries of Central government schemes and strengthen links with grassroots workers.
Kanthi MP Soumendu Adhikari told
This story is from the February 22, 2026 edition of The Sunday Guardian.
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