Arunachal Pradesh to emphasise on experiential tourism

The government of Arunachal Pradesh recently announced its new tourism policy, a strategic initiative aimed at establishing the state as a preferred destination for both domestic and international travellers.

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Addressing a press conference in New Delhi, Pasang Dorjee Sona, hon'ble minister for tourism, education, RWD, library and parliamentary affairs, government of Arunachal Pradesh said, "The prime focus of our new tourism policy is to position Arunachal Pradesh as a world-class tourism destination, preserving its pristine landscapes, rich tribal culture and unique biodiversity while promoting sustainable tourism and community empowerment. With the introduction of this policy, we expect to double domestic tourist footfalls and increase international tourist arrivals tenfold."

The new tourism policy places a significant emphasis on experiential tourism with key areas of focus including farm tourism, wine tourism, wellness and spiritual tourism, adventure tourism, film tourism, ecotourism, tribal tourism, MICE tourism and border tourism.