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Soft power
The Statesman Siliguri
|December 17, 2024
SIR, The ongoing conflict in Gaza and Israel's military action against Hamas have drawn global attention.
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In this context, Israeli Ambassador to India, Reuven Azar, has praised India's soft power policy, underlining its relevance in international diplomacy. He acknowledged that Israel, due to its heavy reliance on military strength, has lagged in areas like information management and public relations.
India has strengthened its global position through diplomacy, cultural influence, and dialogue as key tools of soft power. Initiatives like yoga, cultural exchanges, and multilateral diplomacy have not only earned India international goodwill but also enhanced its global image.
This story is from the December 17, 2024 edition of The Statesman Siliguri.
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