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Samsung sales down, Apple among top five smartphone sellers

The New Indian Express Madurai

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February 14, 2025

Samsung saw a sharp 19.4% drop in sales in India in 2024, while Apple made a significant leap by entering the top five smartphone brands for the first time, according to a report by IDC.

- RAKESH KUMAR @New Delhi

Samsung, which had secured the second spot in market share in 2023, saw its share decline from 17.0% to 13.2% in 2024. Meanwhile, Vivo, the Chinese smartphone maker, surged to the top, claiming the number one spot with a 16.6% market share, up from 15.2% in the previous year. Vivo's impressive 13.9% year-over-year growth highlights its growing appeal among Indian consumers.

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