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The right's stuff Maga merch is the grift that keeps on giving
The Guardian
|December 31, 2024
You too can smell like Donald Trump. His 'Fight Fight Fight' cologne is just one of many products in an unprecedented culture of grifting by Republicans and the right wing.
You too can smell like Donald Trump. His 'Fight Fight Fight' cologne is just one of many products in an unprecedented culture of grifting by Republicans and the right wing. Others include Rudy Giuliani coffee, a nicotine product developed by Tucker Carlson, and a Trump-themed children's book written by Mike Huckabee.
Ranging from Bibles to NFTs, the market for Trump-aligned knick-nacks is now a multimillion-dollar micro industry.
Trump's own range of gold sneakers have brought him almost $400,000, with another $300,000 coming from the sale of poorly reviewed Bibles, according to financial disclosures.
The incoming president also sells, in no particular order: guitars, watches, boots, drinks coolers, flip-flops, candles, drinking glasses, doormats, water bottles, a "candle care kit", slippers, corkscrews, a cheeseboard, a bottle opener, dog leashes, a "Gold Trump Serving Tray", a "Trump Havana Wood Cigar Ashtray", a $95 Christmas ornament, an $85 passport holder, a picnic blanket, a baseball, a $62 throw pillow and a $70 "Trump Leatherette Coaster Set".
This story is from the December 31, 2024 edition of The Guardian.
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