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The Gazette

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December 13, 2025

Joe Wicks is back with a new cookbook he hopes will shake up our eating habits.

- By ELLA WALKER

It's a stunt that will turn many a gym bunny’s stomach the next time they reach for a protein bar.

“I used to drink whey protein, but my tummy didn’t feel great afterwards, so I stopped,” says Joe.

“It wasn’t until the documentary when we went to manufacture one of these bars, and I was like, ‘Where's all the oats and nuts and seeds?’ [and was told] ‘Oh, no, it doesn’t have that. It’s just powders and glycerin and fats and all these weird things. None of it’s real.”

It’s us being duped into buying so-called health bars that are just a collection of chemicals, that is really weird, he explains, not having dinner leftovers for breakfast.

“MY little boy, he had leftover Thai green curry for breakfast yesterday,” says Joe Wicks, 40, deadly serious. “It had baby corn, mangetout, chicken, not even any rice, just the actual curry, and he loved it. And it’s like, why do I need to give my child sugary cereals when that’s just been sold to us as an option by food companies?”

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